Growth Copywriter - Content Creation at Bloomberg

Company Overview

Bloomberg is a global leader in financial information and technology, connecting decision makers to a dynamic network of data, people and ideas – accurately delivering business and financial information, news and insight to customers around the world. At Bloomberg, we embrace a culture of innovation and collaboration. We are committed to creating a diverse and inclusive environment where every employee can thrive, regardless of location. We believe that talent is global, and we are proud to offer remote work opportunities that allow us to attract and retain the best people, while providing our employees with the flexibility they need to succeed. Our remote work culture is built on trust, communication, and a commitment to providing our remote employees with the tools and support they need to be successful.

Position Summary

Bloomberg is seeking a highly motivated and creative Growth Copywriter - Content Creation to join our growing remote digital marketing team. As a Growth Copywriter, you will be responsible for crafting compelling and persuasive content that drives user acquisition, engagement, and retention across various digital channels. This is a fully remote position, allowing you to work from anywhere in the USA. You will collaborate closely with marketing managers, designers, and product teams to develop and execute content strategies that align with Bloomberg's business objectives.

Key Responsibilities

• Write clear, concise, and engaging copy for a variety of marketing materials, including website landing pages, email campaigns, social media posts, advertisements, and blog articles.
• Develop and execute content strategies that are tailored to specific audiences and channels.
• Conduct thorough research on industry trends, competitor activities, and target audience preferences to inform content creation.
• Collaborate with designers to create visually appealing and effective marketing materials.
• Work closely with marketing managers to ensure that all content is aligned with Bloomberg's brand voice and messaging.
• Analyze content performance data and make recommendations for improvement.
• Stay up-to-date on the latest trends in copywriting and digital marketing.
• Participate in virtual team meetings and contribute to brainstorming sessions.

Required Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 3+ years of experience in copywriting or content creation, with a focus on growth marketing.
• Proven ability to write compelling and persuasive copy that drives results.
• Strong understanding of digital marketing principles and best practices.
• Excellent communication, collaboration, and problem-solving skills.
• Ability to work independently and manage multiple projects simultaneously.
• Must be a self-starter and highly motivated to succeed in a remote work environment.
• Must reside in the United States.

Technical Requirements

To ensure a productive and successful remote work experience, the following technical requirements are necessary:

• Dedicated home office space free from distractions.
• High-speed internet connection with a minimum download speed of 50 Mbps and upload speed of 10 Mbps.
• Reliable computer with up-to-date operating system and software.
• Webcam and microphone for virtual meetings.
• Proficiency in using remote collaboration tools such as Slack, Zoom, and Google Workspace.
• Availability during core business hours in the Eastern Time Zone (ET).

Desired Skills

• Experience with A/B testing and data analysis.
• Familiarity with SEO best practices.
• Experience working in the financial services industry.
• Proficiency in using content management systems (CMS).
• Knowledge of HTML and CSS.
• Experience with marketing automation platforms.
• Experience participating in virtual team building activities and online social events.

Compensation & Benefits

The annual salary range for this position is $80,000 - $110,000, commensurate with experience and location within the US. Bloomberg offers a comprehensive benefits package to support our remote employees, including:

• Medical, dental, and vision insurance.
• Paid time off (vacation, sick leave, and holidays).
• 401(k) with company match.
• Employee stock purchase plan.
• Home office stipend to help cover the costs of setting up a remote workspace.
• Company-provided laptop and necessary software.
• Virtual onboarding program to ensure a smooth transition to remote work.
• Opportunities for professional development and growth.
• Regular virtual team-building activities and social events to foster a strong sense of community.

How to Apply

If you are a passionate and talented Growth Copywriter with a proven track record of success, we encourage you to apply for this exciting remote opportunity at Bloomberg. Please submit your resume and cover letter detailing your relevant experience and why you are a good fit for this role through our online application portal.