Growth Marketing Automation Specialist - Email Campaigns at Disco

Company Overview

Disco is a leading innovator in the digital marketing space, specializing in creating impactful customer experiences. We are a fully remote company, with team members located across the United States. At Disco, we embrace a culture of collaboration, innovation, and trust, empowering our employees to thrive in a flexible and supportive environment. We believe that talent knows no boundaries, and we are committed to providing our team with the tools and resources they need to succeed from anywhere.

Position Summary

Disco is seeking a highly motivated and experienced Growth Marketing Automation Specialist to own our email campaign strategy and execution. This is a fully remote position, offering the opportunity to work from anywhere in the USA. In this role, you will be responsible for developing, implementing, and optimizing email marketing campaigns to drive customer acquisition, engagement, and retention. You will leverage marketing automation platforms to personalize customer journeys, analyze campaign performance, and continuously improve our email marketing effectiveness. This is an exciting opportunity to join a dynamic team and make a significant impact on our growth.

Key Responsibilities

• Develop and execute end-to-end email marketing campaigns, including strategy, segmentation, content creation, testing, and deployment.
• Manage and optimize our marketing automation platform (e.g., HubSpot, Marketo, Pardot) to build automated workflows and personalized customer journeys.
• Create compelling and engaging email content, including newsletters, promotional emails, transactional emails, and drip campaigns.
• Segment our email database to target specific audiences with relevant and personalized messaging.
• Conduct A/B testing to optimize email subject lines, content, and calls-to-action.
• Monitor and analyze email campaign performance, providing regular reports and insights to the marketing team.
• Collaborate with cross-functional teams, including marketing, sales, and product, to align email marketing efforts with overall business objectives.
• Stay up-to-date with email marketing best practices and emerging trends.
• Ensure compliance with email marketing regulations (e.g., GDPR, CAN-SPAM).
• Participate in virtual team meetings and contribute to a positive and collaborative remote work environment.

Required Qualifications

• 3+ years of experience in email marketing and marketing automation.
• Proven track record of developing and executing successful email marketing campaigns.
• Proficiency in using marketing automation platforms (e.g., HubSpot, Marketo, Pardot).
• Strong understanding of email marketing best practices and regulations.
• Excellent writing and communication skills.
• Analytical skills to interpret campaign performance data and identify areas for improvement.
• Ability to work independently and collaboratively in a remote environment.
• Must be located within the USA.
• Must have a dedicated home office space.

Technical Requirements

To ensure a seamless remote work experience, the following technical requirements are necessary:

• Reliable high-speed internet connection (minimum 50 Mbps download / 10 Mbps upload).
• Dedicated home office space free from distractions.
• Computer with up-to-date operating system and necessary software.
• Webcam and microphone for virtual meetings.
• Ability to work during core business hours in the US Eastern Time Zone (9 AM - 5 PM ET).
• Familiarity with remote collaboration tools such as Slack, Zoom, and Google Workspace.

Desired Skills

• Experience with HTML and CSS for email template design.
• Knowledge of CRM systems (e.g., Salesforce).
• Experience with email deliverability best practices.
• Familiarity with data analysis tools (e.g., Google Analytics).
• Strong project management skills.
• Experience with virtual team building activities and promoting remote team culture.

Compensation & Benefits

The annual salary range for this position is $70,000 - $95,000, commensurate with experience. In addition to a competitive salary, Disco offers a comprehensive benefits package, including:

• Medical, dental, and vision insurance.
• Paid time off (PTO) and holidays.
• 401(k) with company match.
• Home office stipend to help set up your remote workspace.
• Equipment provided (laptop, monitor, etc.).
• Professional development opportunities.
• Flexible working hours.
• Virtual team building activities and social events.
• Occasional travel (approximately 1-2 times per year) for team meetups (travel expenses covered by Disco).

How to Apply

If you are a passionate and experienced Growth Marketing Automation Specialist looking for a rewarding remote opportunity, we encourage you to apply. Please submit your resume and a cover letter highlighting your relevant experience and why you are a good fit for Disco.