Performance Content Writer - Digital Strategy at Amazon

at Amazon

Job Description

Company Overview

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives, solve big problems, and delight customers. As a company committed to innovation, Amazon embraces remote work opportunities to attract top talent across the United States. We believe that a distributed workforce fosters creativity, collaboration, and diverse perspectives, enabling us to better serve our global customer base. Amazon is an equal opportunity employer, and we are committed to providing a workplace free of discrimination and harassment.

Position Summary

We are seeking a highly motivated and experienced Performance Content Writer to join our Digital Strategy team at Amazon. This is a fully remote position, allowing you to work from anywhere within the United States. As a Performance Content Writer, you will be responsible for developing compelling and effective content that drives user engagement and achieves specific business goals. You will collaborate with cross-functional teams, including marketing, product, and engineering, to create content strategies and execute content plans that align with our overall digital strategy. This role requires a strong understanding of SEO principles, content optimization techniques, and the ability to analyze data to measure content performance.

Key Responsibilities

  • Develop and execute content strategies that align with business objectives.
  • Write clear, concise, and engaging copy for various digital channels, including websites, landing pages, email campaigns, and social media.
  • Optimize content for search engines (SEO) and user experience.
  • Conduct keyword research and competitive analysis to identify content opportunities.
  • Collaborate with designers and developers to create visually appealing and user-friendly content experiences.
  • Analyze content performance data and identify areas for improvement.
  • Stay up-to-date on the latest content marketing trends and best practices.
  • Participate in virtual team meetings and collaborate with remote team members effectively.
  • Manage multiple projects simultaneously and meet deadlines.
  • Contribute to the development of content style guides and brand voice.

Required Qualifications

  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • 3+ years of experience in content writing, copywriting, or content marketing.
  • Proven ability to write compelling and effective copy for various digital channels.
  • Strong understanding of SEO principles and content optimization techniques.
  • Excellent written and verbal communication skills.
  • Ability to work independently and collaboratively in a remote environment.
  • Proficiency in using content management systems (CMS) and other content marketing tools.
  • Strong analytical skills and ability to interpret data.
  • Must be located within the United States and eligible to work for Amazon.

Technical Requirements

To ensure a seamless remote work experience, you will need to meet the following technical requirements:

  • A dedicated home office space that is free from distractions.
  • A reliable high-speed internet connection with a minimum upload speed of 10 Mbps and a download speed of 25 Mbps.
  • A computer that meets Amazon's minimum hardware and software requirements (details will be provided during the onboarding process).
  • A webcam and headset for virtual meetings and collaboration.
  • Ability to work during standard business hours in the Pacific Time Zone (PST). Some flexibility may be available depending on team needs.

Desired Skills

  • Experience with A/B testing and data-driven content optimization.
  • Familiarity with HTML and CSS.
  • Experience with video scripting and production.
  • Knowledge of the e-commerce industry.
  • Experience using project management tools such as Asana or Jira.
  • Excellent time management and organizational skills.
  • Proactive and self-motivated with a strong work ethic.

Compensation & Benefits

The annual salary range for this remote Performance Content Writer position is $75,000 to $110,000, depending on experience and location within the US. Amazon offers a comprehensive benefits package, including:

  • Medical, dental, and vision insurance.
  • Paid time off (PTO) and holidays.
  • 401(k) plan with company match.
  • Stock options.
  • Home office stipend to help set up your remote workspace.
  • Reimbursement for internet expenses.
  • Virtual onboarding process and ongoing training opportunities.
  • Access to remote team collaboration tools, such as Slack and Zoom.
  • Virtual team building activities to foster camaraderie and connection.

Amazon is committed to providing a supportive and inclusive work environment for our remote employees.

How to Apply

Interested candidates are encouraged to apply online through the Amazon careers website. Please submit your resume and cover letter, highlighting your relevant experience and qualifications for this remote Performance Content Writer position. Our recruitment team will review your application and contact you if you are selected for an interview. The interview process will be conducted virtually.

Required Skills

  • SEO
  • SEM
  • Google Analytics
  • Google Ads
  • Facebook Ads
  • Social Media Marketing

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