Remote PPC Specialist at McKinsey

Company Overview:
McKinsey is a renowned global management consulting firm that embraces a fully remote work culture to leverage diverse talent from across the USA. Our remote team members enjoy the flexibility of working from anywhere in the country while contributing to impactful projects in the Remote Digital Marketing industry.

Position Summary:
As a Remote PPC Specialist at McKinsey, you will play a pivotal role in driving digital marketing campaigns for our clients. Your expertise in Pay-Per-Click advertising will be instrumental in optimizing campaign performance and maximizing ROI in a remote work environment.

Key Responsibilities:
- Develop and implement PPC strategies to achieve client objectives
- Conduct keyword research, ad copy creation, and performance analysis
- Monitor and optimize campaigns to improve click-through rates and conversions
- Collaborate with cross-functional teams to align PPC efforts with overall marketing goals
- Stay updated on industry trends and best practices to enhance campaign effectiveness

Required Qualifications:
- Proven experience in managing PPC campaigns with a track record of delivering results
- Strong analytical skills and proficiency in data-driven decision-making
- Excellent communication and collaboration skills for remote team interactions
- Ability to work independently and efficiently in a remote setting
- Bachelor's degree in Marketing, Advertising, or a related field

Technical Requirements:
- Dedicated home office space conducive to focused work
- Reliable high-speed internet connection for seamless virtual collaboration
- Availability to work within US time zones for team meetings and client interactions

Desired Skills:
- Certification in Google Ads or other PPC platforms
- Experience with A/B testing and landing page optimization
- Familiarity with SEO principles to complement PPC strategies
- Proficiency in using remote team collaboration tools such as Slack, Zoom, and Google Workspace

Compensation & Benefits:
- Competitive annual salary range of $60,000 - $80,000 based on experience and skills
- Home office stipend or equipment provided to support remote work setup
- Flexible working hours with consideration for US time zones
- Virtual onboarding process for seamless integration into the remote team
- Access to communication tools and platforms for efficient remote collaboration
- Virtual team building activities to foster a sense of community and camaraderie
- Occasional travel requirements for team meetups and client engagements

How to Apply:
To apply for the Remote PPC Specialist position at McKinsey, please submit your resume and a cover letter highlighting your relevant experience and remote work capabilities. We look forward to reviewing your application and welcoming you to our remote team dedicated to driving digital marketing success.