Brand Manager at New York Life Insurance, Hagatna, Guam

New York Life Insurance has announced an opening for the role of Brand Marketing Analyst, listed on USAJOBS.

Job Description:
A Brand Marketing Analyst analyzes market data and consumer behavior to assess the effectiveness of branding strategies. They provide insights to improve brand marketing efforts.

Key Responsibilities:
Analyze brand performance metrics and consumer behavior. Track marketing campaigns and assess their impact on brand perception. Provide insights and recommendations for brand improvement.

Required Skills:
Marketing analytics Data analysis tools (e.g., Google Analytics, Adobe Analytics) Brand performance measurement Consumer behavior analysis Campaign effectiveness evaluation

Benefits:
Life and Disability Insurance, Stock Options or Equity Grants, Employee Recognition Programs, Health Insurance, Social and Recreational Activities